About Us

WHO WE ARE

Born in 2016 in the heart of Huntley, Illinois—a charming small town just outside of Chicago—ETRN Original was created by two brothers with a shared passion for timeless fashion and uncompromising quality.

At the heart of everything we create lies a philosophy of simplicity, elegance, and unparalleled comfort. We believe clothing is more than just fabric; it’s a statement of who you are. As the saying goes, “dress how you want to be addressed,” and our mission is to help women and men express their best selves through effortlessly stylish, high-quality designs at prices that don’t break the bank.

The idea for ETRN Original was born in the fall of 2014 after countless frustrating shopping trips. We realized just how hard it was to find clothing that combined great style, premium quality, and affordability. While we believe in the value of quality craftsmanship, we knew it shouldn’t require sacrificing your wallet to look and feel amazing.

Fueled by passion and a desire to redefine modern fashion, we set out on a mission to create something better. With simplicity, premium materials, attention to detail, and accessible luxury as our guiding principles, we poured ourselves into designing clothing that reflects our belief: great style should always feel as good as it looks.

Our journey hasn’t been without challenges. We delayed our first launch more than once because we refused to compromise on quality. Every stitch, fabric choice, and fit had to meet the high standards we knew our customers deserved.

Since then, the response has been overwhelming. Our customers rave about the unmatched comfort, impeccable fit, and effortless style of every piece we make. Their feedback inspires us to dream bigger, work harder, and create more.

At ETRN Original, you are at the center of everything we do. Your satisfaction fuels our creativity, and your trust pushes us to continuously raise the bar.

As we grow, we invite you to grow with us. Together, let’s redefine what it means to dress with purpose, passion, and style.

Welcome to ETRN Original—where quality meets class, and style is always within reach.